Checklist template

Car wash sales promotion at fuel stations

A ready-to-use checklist with 103 items in 6 sections, covering Pay point signs, Pump prompts, Package pricing, Memberships, Cashier offer, Results. Use it as-is in InspectLoop, or adapt it to your own standards in minutes.

  • 6 Sections
  • 103 Items
  • 78 Yes / No checks
  • 6 Scored ratings
  • 108 Points

Use this template How audits work

1. Pay point signs 18 items

  1. The menu board at the wash entry lists every current wash package with its price Yes / No 1 pt
  2. The menu board can be read from the driver's seat of a vehicle in the wash lane Yes / No 1 pt
  3. The top package is placed first or highlighted as the brand layout shows Yes / No 1 pt
  4. The menu lists what each package includes (underbody, wax, tire shine, ceramic coating) Yes / No 1 pt
  5. The menu board faces are free of fading and cracks Yes / No 1 pt
  6. The menu board is lit after dark Yes / No 1 pt
  7. Package names on the pay station screen are the same as on the menu board Yes / No 1 pt
  8. The pay station screen opens on the top package or the featured offer, not on the basic wash Yes / No 1 pt
  9. The pay station suggests an upgrade, by voice or on screen, before payment is taken Yes / No 1 pt
  10. The price of each package on the pay station screen matches the menu board Yes / No 1 pt
  11. A sign at the pay point states the fuel discount earned with a wash, where one is offered Yes / No 1 pt
  12. The limited-time offer sign at the pay station is that of the current period Yes / No 1 pt
  13. Signs on the forecourt point drivers from the pumps to the wash entrance Yes / No 1 pt
  14. The car wash panel on the main price sign is lit Yes / No 1 pt
  15. The open or closed sign at the wash entrance shows the true state of the wash Yes / No 1 pt
  16. The expiry period of a wash code is stated on the receipt or on a sign Yes / No 1 pt
  17. When the wash is out of service, a notice is posted at the lane entrance before drivers pay Yes / No 1 pt
  18. Wash signs at the pay point Rating
    • Clear, current and complete 5 pts
    • Readable with some pieces missing or worn 3 pts
    • Confusing or out of date 1 pt

2. Pump prompts 15 items

  1. Dispensers tested for the car wash prompt Number
  2. Dispensers tested where the car wash prompt worked Number
  3. Each dispenser tested offers a car wash on screen during the fuel sale Yes / No 1 pt
  4. The wash prompt at the pump lists the packages with their prices Yes / No 1 pt
  5. Wash prices on the pump prompt match the menu board Yes / No 1 pt
  6. The pump prompt highlights the top or featured package Yes / No 1 pt
  7. The fuel discount earned with a wash purchase is stated on the pump prompt, where one is offered Yes / No 1 pt
  8. A wash bought at the pump in a test printed a code on the receipt Yes / No 1 pt
  9. The code bought at the pump opened the wash at the pay station Yes / No 1 pt
  10. Every pump tested has receipt paper, so wash codes can print Yes / No 1 pt
  11. A wash bought through mobile payment delivers the code in the app Yes / No 1 pt
  12. A wash sign or decal is displayed at every fueling position Yes / No 1 pt
  13. Pump media screens play the car wash advertisement in the loop Yes / No 1 pt
  14. The wash prompt is switched off at the pumps when the wash is closed Yes / No 1 pt
  15. Car wash offer at the pump Rating
    • Prompt and code worked on every pump tested 5 pts
    • Failed on one pump 3 pts
    • Failed on several pumps or switched off 1 pt

3. Package pricing 18 items

  1. Price of the top wash package (dollars) Number
  2. Price of the basic wash package (dollars) Number
  3. Date of the last wash price change Date
  4. The number of packages offered matches the current company wash program Yes / No 1 pt
  5. The register price of every package matches the menu board Yes / No 1 pt
  6. Package names are identical on the menu board, the pump, the register and the receipt Yes / No 1 pt
  7. The price steps between packages follow the company price ladder Yes / No 1 pt
  8. The discount for buying a wash with fuel applied correctly in a test sale Yes / No 1 pt
  9. Prices of multi-wash books or prepaid wash cards are signed at the register Yes / No 1 pt
  10. Multi-wash books or prepaid wash cards ring at the signed price Yes / No 1 pt
  11. Day-of-week wash specials are active in the register on the advertised days only Yes / No 1 pt
  12. A current coupon or promotional code was accepted in a test Yes / No 1 pt
  13. An expired coupon or promotional code is refused by the register Yes / No 1 pt
  14. Add-ons sold separately (tire shine, extra dry) are priced on the menu board Yes / No 1 pt
  15. The rewash guarantee is posted at the pay point or the register Yes / No 1 pt
  16. The cashier can issue a rewash code without calling a manager Yes / No 1 pt
  17. The competitor wash price check was completed on the company schedule Yes / No 1 pt
  18. Consistency of wash prices across signs, pumps and register Rating
    • Identical everywhere 5 pts
    • One difference found 3 pts
    • Several differences found 1 pt

4. Memberships 18 items

  1. Active wash club members at the site Number
  2. New wash club members last month Number
  3. Wash club cancellations last month Number
  4. Unlimited wash club plans are shown on the menu board with their monthly price Yes / No 1 pt
  5. Signs state how to join the wash club (pay station, app or register) Yes / No 1 pt
  6. The cashier can sell a wash club membership at the register Yes / No 1 pt
  7. The pay station can sell a wash club membership Yes / No 1 pt
  8. Windshield tags for new members are in stock, where the club uses tags Yes / No 1 pt
  9. An employee fixes the tag to the member's windshield, so tags are not handed out loose Yes / No 1 pt
  10. The cashier can find a member's account by license plate or phone number to answer a billing question Yes / No 1 pt
  11. The billing and cancellation terms are given to the new member in writing Yes / No 1 pt
  12. The cashier can explain how a member cancels Yes / No 1 pt
  13. Signs state after how many washes a month the membership pays for itself Yes / No 1 pt
  14. The member lane or member priority is signed, where the site has one Yes / No 1 pt
  15. The first-month promotional offer is signed with its end date Yes / No 1 pt
  16. Wash club brochures are stocked at the register Yes / No 1 pt
  17. The list of members whose card payment failed is reviewed each week Yes / No 1 pt
  18. Promotion of the wash club Rating
    • Signed, offered and easy to join 5 pts
    • Signed but not offered by employees 3 pts
    • Not promoted 1 pt

5. Cashier offer 16 items

  1. Fuel customers observed at the register Number
  2. Fuel customers observed who were offered a car wash Number
  3. The cashier offered a car wash to every fuel customer observed Yes / No 1 pt
  4. The cashier suggested the next package up to a customer who asked for the basic wash Yes / No 1 pt
  5. The cashier can state what the top package includes that the basic wash does not Yes / No 1 pt
  6. The cashier mentioned the wash club to a customer buying a single wash Yes / No 1 pt
  7. The cashier mentioned the fuel discount that comes with a wash, where one is offered Yes / No 1 pt
  8. The cashier can state whether the wash is open Yes / No 1 pt
  9. The cashier tells the customer where the wash code is printed Yes / No 1 pt
  10. The cashier tells the customer how long the wash code stays valid Yes / No 1 pt
  11. A car wash sign or register topper faces the customer at every register Yes / No 1 pt
  12. The PIN pad screen shows the car wash offer during the sale Yes / No 1 pt
  13. Training records show every cashier on duty has completed the car wash selling module Yes / No 1 pt
  14. The wash sales goal for the shift is posted on the employee side of the register Yes / No 1 pt
  15. The employee on duty can state the current car wash sales incentive Yes / No 1 pt
  16. Cashier's offer of the car wash Rating
    • Offered every time with an upgrade suggestion 5 pts
    • Offered some of the time 3 pts
    • Not offered 1 pt

6. Results 18 items

  1. Washes sold last week Number
  2. Weekly wash sales target Number
  3. Washes sold per 100 fuel transactions last week Number
  4. Share of the top package in washes sold last week (%) Number
  5. Average revenue per wash last week (dollars) Number
  6. Share of washes last week used by wash club members (%) Number
  7. The site met its wash sales target last week Yes / No 1 pt
  8. Wash sales results of the last week are posted for employees Yes / No 1 pt
  9. The manager reviews wash sales by shift each week Yes / No 1 pt
  10. Free and rewash codes issued last week were reviewed by the manager Yes / No 1 pt
  11. The number of free and rewash codes issued last week is within the limit set by company policy Yes / No 1 pt
  12. Hours of wash downtime last month are recorded with the sales results Yes / No 1 pt
  13. A written action plan exists if wash sales are below target Yes / No 1 pt
  14. Actions from the previous wash sales review have been completed Yes / No 1 pt
  15. Date of the previous wash sales review Date
  16. Name of the site manager Short text
  17. Overall promotion of the car wash Rating
    • Signed, prompted at the pump and offered by the cashier 5 pts
    • One of the three missing 3 pts
    • Two or all three missing 1 pt
  18. Corrective actions required Comments

Brand standards

At every site, every time