Checklist template

Licensed product and new release execution for toy and game stores

A ready-to-use checklist with 104 items in 6 sections, covering Street dates, Displays, Signage, Stock, Purchase limits, Pre-orders. Use it as-is in InspectLoop, or adapt it to your own standards in minutes.

  • 6 Sections
  • 104 Items
  • 88 Yes / No checks
  • 6 Scored ratings
  • 118 Points

Use this template How audits work

1. Street dates 17 items

  1. Release or licensed property reviewed during this visit Short text
  2. Street date of the release reviewed Date
  3. The store has the current release calendar from the head office, with street dates by item Yes / No 1 pt
  4. The release calendar is posted in the stockroom or receiving area Yes / No 1 pt
  5. Cartons marked with a street date were left sealed until the day the vendor allows them to be opened Yes / No 1 pt
  6. Street-dated cartons are held in a locked room, cage or cabinet until release Yes / No 1 pt
  7. Street-dated cartons are marked with a "do not sell before" label or tag showing the date Yes / No 1 pt
  8. No street-dated product was found on the sales floor ahead of its date Yes / No 1 pt
  9. A street-dated item scanned at the register was blocked or prompted the cashier with its date Yes / No 1 pt
  10. Employees asked know that no street-dated item is sold, held or shown to customers before its date Yes / No 1 pt
  11. No photo of unreleased product has been posted on the store's social media pages Yes / No 1 pt
  12. Prerelease event kits for trading card games are used only at the sanctioned event and on its dates Yes / No 1 pt
  13. For a midnight or early opening, the sale start time matches the time authorized by the head office Yes / No 1 pt
  14. The street date acknowledgment required by the distributor is signed and on file Yes / No 1 pt
  15. Street-dated product delivered early by the distributor was reported to the head office on receipt Yes / No 1 pt
  16. Any street date violation in the last 12 months was reported to the head office Yes / No 1 pt
  17. Control of street dates Rating
    • Sealed, secured and blocked at the register 5 pts
    • Secured but not labeled or not blocked 3 pts
    • Product accessible or sold before its date 1 pt

2. Displays 17 items

  1. The launch display is in the location named in the launch guide (entrance, power aisle, endcap) Yes / No 1 pt
  2. The display was built by opening time on the street date Yes / No 1 pt
  3. The display matches the photo or planogram in the launch guide Yes / No 1 pt
  4. The vendor's shipper or floor display was assembled with all its header and side panels Yes / No 1 pt
  5. Licensed product is gathered into one property statement (figures, plush, games, role-play together) Yes / No 1 pt
  6. Hero items of the launch are at eye level for the target age group Yes / No 1 pt
  7. The display has no empty hooks or shelves Yes / No 1 pt
  8. Collectible assortments (blind bags, waves of figures) show every character received, not only one Yes / No 1 pt
  9. A new trading card set is displayed with every product type of the release side by side (boosters, decks, bundles) Yes / No 1 pt
  10. A demo copy of each new board game is available at the demo table where the store runs one Yes / No 1 pt
  11. Try-me features on packaging work on the samples at the front of the display Yes / No 1 pt
  12. The previous launch was moved to its in-line home when this display went up Yes / No 1 pt
  13. A second location near the cash wrap carries the launch's impulse items (boosters, blind bags, key chains) Yes / No 1 pt
  14. The window features the current launch where the launch guide calls for a window Yes / No 1 pt
  15. Costumes, standees and props for launch day are those supplied by the vendor or the head office Yes / No 1 pt
  16. Days the current launch display has been in place Number
  17. Launch display against the launch guide Rating
    • Built to guide, full and on time 5 pts
    • Built late or with deviations 3 pts
    • Not built or unrecognizable 1 pt

3. Signage 16 items

  1. Every element of the launch sign kit is up (header, shelf strips, window cling, standee) Yes / No 1 pt
  2. The header shows the licensed property's official logo artwork as supplied, not a store-made version Yes / No 1 pt
  3. No store-made sign uses licensed characters or logos Yes / No 1 pt
  4. "Available now" signs replaced the "coming soon" signs on the street date Yes / No 1 pt
  5. "Coming soon" signs show the release date Yes / No 1 pt
  6. Price signs are in place for each item of the launch Yes / No 1 pt
  7. The shelf labels of the launch items match the price in the register for 5 items scanned Yes / No 1 pt
  8. The purchase limit is posted at the display Yes / No 1 pt
  9. Pre-order signs state the deposit and the pick-up deadline Yes / No 1 pt
  10. Signs for gift-with-purchase or launch-day bonuses state "while supplies last" Yes / No 1 pt
  11. The age grade or player age of new games appears on the shelf strip or the box face turned to the customer Yes / No 1 pt
  12. The event calendar at the entrance or play space lists launch-day events Yes / No 1 pt
  13. Digital screens are playing the trailer or loop supplied for the launch Yes / No 1 pt
  14. Sign kits of past launches have been taken down Yes / No 1 pt
  15. Standees are placed where they do not block an aisle or a fire exit Yes / No 1 pt
  16. Launch signage Rating
    • Complete kit, correct and current 5 pts
    • Partial kit or some outdated signs 3 pts
    • Kit not up 1 pt

4. Stock 17 items

  1. Units of the lead launch item received Number
  2. Units of the lead launch item on hand at the time of the visit Number
  3. The launch allocation was checked against the packing slip on receipt Yes / No 1 pt
  4. Shortages against the allocation were reported to the distributor or head office within the claim period Yes / No 1 pt
  5. Units reserved for pre-orders were separated from floor stock before the doors opened Yes / No 1 pt
  6. Back stock of the launch is in one marked location in the stockroom Yes / No 1 pt
  7. The display is refilled from back stock at least once every trading day in launch week Yes / No 1 pt
  8. The manager checks sales of the launch daily during the first week Yes / No 1 pt
  9. A reorder was placed, or a request sent to the buyer, when the lead item fell below the reorder point Yes / No 1 pt
  10. Each wave or series of collectible figures is stocked before the next wave is opened Yes / No 1 pt
  11. Sealed case packs are broken only when singles are needed on the floor Yes / No 1 pt
  12. Counts of 3 launch items matched the on-hand quantities in the system Yes / No 1 pt
  13. Chase and rare variants are put out with the regular assortment, not held back for employees or selected customers Yes / No 1 pt
  14. Launch product received damaged is separated and claimed Yes / No 1 pt
  15. Launch stock left after the period set by company policy was reported for transfer or return Yes / No 1 pt
  16. Licensed product received from a new or local vendor carries the licensor's official license mark or hologram Yes / No 1 pt
  17. Availability of the launch on the floor Rating
    • In stock and full through launch week 5 pts
    • Short on some items 3 pts
    • Lead item out of stock with no reorder 1 pt

5. Purchase limits 17 items

  1. The head office or vendor limit for each restricted item is written in the launch guide or bulletin Yes / No 1 pt
  2. Purchase limit per customer on the lead item (units) Number
  3. Cashiers asked could state the limit on the lead item Yes / No 1 pt
  4. The register prompts or blocks when the limit is exceeded, or the cashier checks by hand Yes / No 1 pt
  5. One transaction observed or reviewed during the visit respected the limit Yes / No 1 pt
  6. Cashiers asked know that the limit also applies to a customer who returns later the same day Yes / No 1 pt
  7. Sealed cases of limited product are not sold whole unless the launch guide allows it Yes / No 1 pt
  8. Employees buy limited product only after the waiting period set by company policy Yes / No 1 pt
  9. Employee purchases of limited product are rung by a manager Yes / No 1 pt
  10. No limited product is set aside under the counter for employees, friends or resellers Yes / No 1 pt
  11. Phone and message holds on limited product are refused Yes / No 1 pt
  12. A queue or ticket system is used on launch morning when the line exceeds the stock Yes / No 1 pt
  13. Tickets handed out in the queue are numbered and match the units available Yes / No 1 pt
  14. Limits are the same for every customer, including regulars and event players Yes / No 1 pt
  15. A manager is named on each launch-day shift to settle disputes over the limit Yes / No 1 pt
  16. Sales of limited items in the last launch were reviewed for transactions over the limit Yes / No 1 pt
  17. Enforcement of purchase limits Rating
    • Posted, known and enforced at the register 5 pts
    • Posted but unevenly enforced 3 pts
    • Not enforced 1 pt

6. Pre-orders 20 items

  1. Pre-orders are entered in the register or the pre-order system, not only on paper Yes / No 1 pt
  2. Each pre-order records the customer's name, a phone number or email, the item and the quantity Yes / No 1 pt
  3. The deposit set by company policy was collected on 5 pre-orders sampled Yes / No 1 pt
  4. The customer received a receipt or confirmation showing the pick-up deadline Yes / No 1 pt
  5. Open pre-orders for the release reviewed Number
  6. Pre-orders accepted do not exceed the store's confirmed allocation Yes / No 1 pt
  7. Pre-order taking was stopped when the allocation was reached Yes / No 1 pt
  8. Pre-order units are shelved in the hold area with the customer's name and order number on each Yes / No 1 pt
  9. Customers were notified on or before the street date that their order is ready Yes / No 1 pt
  10. Pre-orders are handed over only on or after the street date Yes / No 1 pt
  11. The cashier checks the name against the order before handing over a pre-order Yes / No 1 pt
  12. Pre-order bonuses (promo cards, pins, posters) are kept with the reserved unit Yes / No 1 pt
  13. Pre-orders not collected by the deadline are released to the floor Yes / No 1 pt
  14. Deposits on cancelled or unfilled pre-orders are refunded or forfeited as the posted terms state Yes / No 1 pt
  15. Customers whose pre-order was cut by a short allocation were contacted before the street date Yes / No 1 pt
  16. Deposits on the pre-order report match the open pre-orders for the release Yes / No 1 pt
  17. Pre-orders found in the hold area past their pick-up deadline Number
  18. Name of the manager or launch lead met Short text
  19. Overall execution of the launch reviewed Rating
    • On date, to guide and fair to customers 5 pts
    • Executed with gaps 3 pts
    • Poorly executed 1 pt
  20. Corrective actions and comments Comments

About this template

This checklist is part of the InspectLoop template library. Yes / No checks score 1 point when met; ratings score the points shown for each option. The overall score is the percentage of points earned, with N/A answers excluded. In InspectLoop you can add photos, assign corrective actions, require sign-off and compare results across sites.

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