Checklist template

Seasonal and holiday pet merchandise display

A ready-to-use checklist with 99 items in 6 sections, covering Display, Assortment, Signage, Pricing, Stock, Sell-down. Use it as-is in InspectLoop, or adapt it to your own standards in minutes.

  • 6 Sections
  • 99 Items
  • 81 Yes / No checks
  • 7 Scored ratings
  • 116 Points

Use this template How audits work

1. Display 22 items

  1. Season or event inspected Choice
    • Halloween
    • Winter holidays
    • Spring and Easter
    • Summer
    • Other
  2. The seasonal set is in the location shown on the seasonal floor plan Yes / No 1 pt
  3. The set was completed by the set date given in the seasonal guide Yes / No 1 pt
  4. Date the seasonal set was completed Date
  5. The fixtures used (tables, gondola run, four-way racks) are those listed in the seasonal guide Yes / No 1 pt
  6. The lead table of the set can be seen from the store entrance Yes / No 1 pt
  7. Pet costumes and apparel are hung by size, from extra small on the left to extra large on the right Yes / No 1 pt
  8. At least one costume is shown on a dog form or mannequin where the guide supplies one Yes / No 1 pt
  9. Holiday toys are grouped by type (plush, rope, squeaker, cat toys) Yes / No 1 pt
  10. Holiday treats and pet advent calendars are set together on their own shelves Yes / No 1 pt
  11. Holiday treats are not shelved beside ice melt or other chemical products Yes / No 1 pt
  12. Pet stockings and gift sets are displayed between waist and eye level Yes / No 1 pt
  13. Cat items have their own section of the seasonal set Yes / No 1 pt
  14. Peg hooks in the set carry one item each, label forward Yes / No 1 pt
  15. Dump bins of plush toys are filled to at least two-thirds Yes / No 1 pt
  16. Seasonal dump bins hold only seasonal toys Yes / No 1 pt
  17. Decorations on the set are those supplied by the home office Yes / No 1 pt
  18. Ornaments, tinsel and string lights are placed above the reach of a dog standing at the fixture Yes / No 1 pt
  19. No chocolate or candy for people is included in the seasonal set Yes / No 1 pt
  20. The pet photo area is set up in the location shown on the floor plan Yes / No 1 pt
  21. The set leaves the aisle width required by company policy Yes / No 1 pt
  22. Visual impact of the seasonal set from the entrance Rating
    • Full, themed and inviting 5 pts
    • Complete but flat 3 pts
    • Incomplete or cluttered 1 pt

2. Assortment 14 items

  1. The seasonal assortment list for the store's tier is available in the store Yes / No 1 pt
  2. Items on the seasonal assortment list for this store Number
  3. Listed items received that were not found on the sales floor Number
  4. The best-selling costume styles are in stock in each size from extra small to extra large Yes / No 1 pt
  5. Gifts for pet owners (ornaments, mugs, socks) are on the fixture designated in the guide Yes / No 1 pt
  6. In winter, coats, boots and paw balm are set with or next to the seasonal set Yes / No 1 pt
  7. In summer, cooling mats, life jackets and travel bowls are set with or next to the seasonal set Yes / No 1 pt
  8. No item from the previous season is mixed into the set Yes / No 1 pt
  9. Regular year-round items are used on the seasonal fixtures only where the guide allows it Yes / No 1 pt
  10. Pet advent calendars were on the sales floor before the start date given in the seasonal guide Yes / No 1 pt
  11. Seasonal treats whose best-before date falls before the holiday have been pulled Yes / No 1 pt
  12. Allocation shortages against the assortment list were reported to the home office Yes / No 1 pt
  13. Items for small animals, birds or fish included in the assortment are set where the guide shows them Yes / No 1 pt
  14. Completeness of the seasonal assortment Rating
    • Every category represented in depth 5 pts
    • One category thin or missing 3 pts
    • Several categories missing 1 pt

3. Signage 16 items

  1. The header sign of the current seasonal campaign is installed on the lead fixture Yes / No 1 pt
  2. The seasonal sign kit was checked against its contents list when it arrived Yes / No 1 pt
  3. Signs missing from the kit were reordered Yes / No 1 pt
  4. A dog apparel sizing chart is posted at the costume and apparel fixture Yes / No 1 pt
  5. A sign at the apparel fixture reminds customers to supervise a pet wearing a costume Yes / No 1 pt
  6. Toy size guidance (small, medium, large dog) is shown at the seasonal toy section Yes / No 1 pt
  7. The pet photo event sign shows the dates and times of the event Yes / No 1 pt
  8. The campaign window cling or entrance sign is in place Yes / No 1 pt
  9. A gift card sign or display is part of the seasonal set where the guide calls for it Yes / No 1 pt
  10. Signs are in the languages required by local regulation Yes / No 1 pt
  11. Sign holders on the set are clean and unbroken Yes / No 1 pt
  12. No sign from a previous seasonal campaign remains on the sales floor Yes / No 1 pt
  13. No handwritten sign is used on the seasonal set Yes / No 1 pt
  14. Digital screens in the store show the current seasonal content Yes / No 1 pt
  15. Signs are placed at the positions shown in the seasonal guide Yes / No 1 pt
  16. Seasonal signage Rating
    • Complete and placed per guide 5 pts
    • Some signs missing or misplaced 3 pts
    • Most signs missing 1 pt

4. Pricing 13 items

  1. Every item on the seasonal set has a shelf tag, hook tag or price ticket Yes / No 1 pt
  2. 10 seasonal items scanned during the visit matched the displayed price Yes / No 1 pt
  3. Price mismatches found on the seasonal set Number
  4. Price-point signs match the items placed beneath them Yes / No 1 pt
  5. Multi-buy offers on seasonal toys state the quantity required Yes / No 1 pt
  6. Member prices on seasonal items show the regular price beside them Yes / No 1 pt
  7. Each dump bin has a price sign visible from every side a customer can approach Yes / No 1 pt
  8. Apparel hangtags showing size and price are attached to each garment Yes / No 1 pt
  9. Gift sets ring as a single item at the register Yes / No 1 pt
  10. Percent-off signs list any excluded items Yes / No 1 pt
  11. Price changes sent for the seasonal set were applied on their effective date Yes / No 1 pt
  12. No seasonal item is sold at a price keyed manually by the cashier Yes / No 1 pt
  13. Price accuracy on the seasonal set Rating
    • Every item priced and scanning correctly 5 pts
    • A few unpriced items or mismatches 3 pts
    • Many unpriced items or mismatches 1 pt

5. Stock 15 items

  1. Seasonal back stock is held in one labeled location in the stockroom Yes / No 1 pt
  2. Seasonal back stock is worked to the floor at least once a day during the season Yes / No 1 pt
  3. Seasonal freight was on the sales floor within the time set by company policy after delivery Yes / No 1 pt
  4. Empty hooks and shelf positions counted on the seasonal set Number
  5. The three best-selling seasonal items named by the manager are in stock Yes / No 1 pt
  6. The manager knows which seasonal items can still be reordered Yes / No 1 pt
  7. Transfers of seasonal stock between stores are recorded on a transfer document Yes / No 1 pt
  8. Plush toys on display are clean, with no chew marks or saliva from visiting dogs Yes / No 1 pt
  9. Squeaker and sound toys sampled still work Yes / No 1 pt
  10. Treat packages on the set are sealed with no tears Yes / No 1 pt
  11. Costumes returned by customers are complete and repackaged before going back on display Yes / No 1 pt
  12. Damaged seasonal items have been removed from the set Yes / No 1 pt
  13. Damaged seasonal items are recorded as known loss Yes / No 1 pt
  14. The system on-hand quantity matched the count for 5 seasonal items checked Yes / No 1 pt
  15. Stock position of the seasonal set Rating
    • Full with back stock available 5 pts
    • Thin on some items 3 pts
    • Many empty positions 1 pt

6. Sell-down 19 items

  1. The markdown schedule for the season is available in the store Yes / No 1 pt
  2. The first markdown was taken on the date in the schedule Yes / No 1 pt
  3. Date of the first markdown Date
  4. The reduction applied matches the percentage in the markdown schedule Yes / No 1 pt
  5. Markdown signs were changed on the day each new reduction took effect Yes / No 1 pt
  6. Remaining seasonal stock is consolidated onto fewer fixtures as it sells Yes / No 1 pt
  7. Fixtures emptied by consolidation were reset with the product named in the transition plan Yes / No 1 pt
  8. After the holiday, remaining stock was moved to the clearance location Yes / No 1 pt
  9. Leftover stock is packed away, returned or donated as directed in the seasonal guide Yes / No 1 pt
  10. Seasonal treats are not packed away for the following year Yes / No 1 pt
  11. Pack-away cartons are labeled with their contents, the season and the year Yes / No 1 pt
  12. Donations of leftover seasonal items to shelter partners are recorded Yes / No 1 pt
  13. Leftover items written off are recorded by item and quantity Yes / No 1 pt
  14. Seasonal units remaining at the time of the visit Number
  15. Sell-through of the seasonal assortment to date (%) Number
  16. Sell-down of the seasonal set Rating
    • On schedule and consolidated 5 pts
    • Behind schedule 3 pts
    • No markdowns taken 1 pt
  17. Name of the manager on duty Short text
  18. Overall execution of the seasonal program Rating
    • Strong 5 pts
    • Acceptable 3 pts
    • Weak 1 pt
  19. Corrective actions required Comments

About this template

This checklist is part of the InspectLoop template library. Yes / No checks score 1 point when met; ratings score the points shown for each option. The overall score is the percentage of points earned, with N/A answers excluded. In InspectLoop you can add photos, assign corrective actions, require sign-off and compare results across sites.

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